Analytics Clinic

March 17, 2012

Analytics

Analytics puzzle those raised on a previous ROI model, but only because the solutions owners in-house aren't doing it right...yet.

Web Analytics are predominantly, but not always, focused on web marketing objectives, particularly in relation to how web content on a website, either owned or shared, performs toward creating conversions of one type or another. Analytics solutions are employed to generate engagement performance indicators which can then stand as arguments for ROI or as indicators as to why ROI is not yet being achieved, how to improve ROI, and more generally how to rock online.

Questions about Analytics? Type your questions here in the comments box and I’ll answer them within about 3 days or less. Feel free to link to stuff in question (feel free to get blocked if you’re spamming).