Why is U2 a good role model for the social media world? Will Reichard explores scaling in social media.
Social media superheroes are great for getting attention to your cause. Are you employing them as much as you should? And more importantly, are you measuring the results towards improving your strategies?
Many corporations and organizations still don’t really get social media, perhaps because they are operating in a former mode that denies social media realities. Many organizations, on the other hand, are using new media to connect in a with the public in a positive manner. Mostly, however, this doesn’t go beyond having a profile on […]