Tag Archives : engagement


Engagement vs. Fooling Around 17

Social media superheroes are great for getting attention to your cause. Are you employing them as much as you should? And more importantly, are you measuring the results towards improving your strategies?


Static Vs. Social Brands 10

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Many corporations and organizations still don’t really get social media, perhaps because they are operating in a former mode that denies social media realities. Many organizations, on the other hand, are using new media to connect in a with the public in a positive manner. Mostly, however, this doesn’t go beyond having a profile on […]